In-Game Advertising Goes Mobile
Posted by: Rob Loach at 9:07:19 AM
IGA Worldwide and Exit Games today announced a partnership to enable the world’s first mobile in-game advertising solution. Neutron, Exit Games’ leading multi-player solution for mobile phones, will be integrated with IGA Worldwide’s ad-serving platform the Radial Network, to enable advertisers to reach consumers via mobile games.
GarageGames Brings Latest Torque Technology to GDC
Posted by: Rob Loach at 8:58:50 AM
GarageGames, the leading publishing label for independent games and professional game makers, is demonstrating new versions of its latest technology at Game Developers Conference (GDC) this week in San Jose.
Quazal has joined SCEI’s Tools and Middleware License Program for PS3
Posted by: Rob Loach at 11:44:21 PM
Montreal, Quebec (March 20th, 2006) – Quazal, makers of the Net-Z and Rendez-Vous online multiplayer middleware technologies, and the newly announced Spark! lobby technology, is pleased to announce today that they have been approved for Sony Computer Entertainment Inc. (SCEI)'s Tools and Middleware program for PSQ computer entertainment system, and that versions are ready for evaluation by interested PS3 game title developers.
Video Games Live Massive Meet & Greet for GDC
Posted by: Rob Loach at 2:35:17 PM
Renowned video game composers, Tommy Tallarico and Jack Wall, announced the pre- and post-show festival events planned for the March 24th San Jose, CA performance of Video Games Live™ presented by the Game Developers Conference. Created and produced by Tallarico and Wall's production company, Mystical Stone Entertainment LLC, Video Games Live™ features music from the most popular video games performed by top orchestras and choirs around the world, combining exclusive video footage and music arrangements, synchronized lighting, solo performers, electronic percussionists and unique interactive segments to create an explosive one-of-a-kind entertainment experience.